3 Tips to Boost Hiring

Recruitment is a complex process, but essentially it is a competitive marketing process – if agencies want to convert candidates into hires, they need to look at the process the same way marketers look to convert leads to sales. Agencies need to ensure that their recruitment funnel is solid.

You can’t win if you don’t compete!

#1 Post on multiple job boards. If your company is only posting on one job board like Indeed, you are probably not reaching all the available applicants. Post on Indeed, Facebook and any free local job boards. Use an ATS (Applicant Tracking System) that supports posting to unlimited job boards with one click.

#2 Make sure applicants can apply directly from their smart phone. Don’t suggest candidates fax their resume. No one knows what a fax is today, never mind has access to one. Printing and uploading paper job applications will also lose applicants.

• APPLICANTS MUST BE ABLE TO APPLY DIRECTLY FROM THEIR SMART PHONE

Asking today’s new hire to download a paper form to fill-in and email it back is a big turn off. It’s too hard. The candidate needs to be able to apply within your talent management application.

#3 Communicate by text. Modern employers are communicating through text, the best medium for reaching today’s new hire, especially millennials. This will work much better early in the recruitment process. Don’t be afraid to over-communicate. Your ATS should allow you to text directly from within the application.